LIST FOR 1.5%! *
Watch this 90-Second Video to learn how a property is displayed on hundreds of websites
and marketed to thousands of potential buyers within minutes of going live on MLS!
(Press Play Below)
As you just saw in the video, Broker Reciprocity is a system where brokers give permission to display their listings on each other’s websites. There is a check box in the MLS portal to participate in Broker Reciprocity and there is a yes/no option for listing on the internet (see screenshot).
The TRUTH: Once a property is listed in MLS, the listing is sent out to every website such as realtor.com, zillow.com, trulia.com, homes.com, and every other real estate brokerage site. Every seller has the same internet exposure with any brokerage and realtor/agent if they participate in Broker Reciprocity (most sellers do).
In this very strong sellers market, you don't have to compromise any professional services and keep more of your equity! There are other brokers who offer reduced commission structures, but you are scheduling showings and negotiating your own contracts.
THIS IS FULL-SERVICE BROKERAGE! You will still receive the full suite of services with professional photography, open house(s), contractual negotiations, and more!
Retain more of your equity without sacrificing any professionalism!
FAQ
- How can you offer to do this at a lower commission?
- As a broker/owner utilizing today's technology there is very little overhead.
- Why are you reducing your commission AND still doing all of the work?
- The expansive reach that the internet provides, the time to bring a buyer has been dramatically reduced to a fraction of the time previously required to secure a buyer so why not offer the same professional services at a reduced cost!
- How long have you been licensed?
- 2008
- What price ranges have you worked in?
- $40,000 - $14,000,000
- See Resume for more background info and real estate experience
- $40,000 - $14,000,000
- Why would someone work with your brokerage that is not a household name?
- As previously mentioned, once a property is listed on MLS, the property is sent out to the same Internet sites. Technology allows for the same online presence regardless of broker/realtor.
* The Fine Print – the 1.5% is the list side commission plus transaction fee. You determine how much to pay the buyer side commission.
Please feel free to contact with any questions of if you would like any additional information!
WHAT SELLS A HOME?
CHECKLISTS
Pre-Listing
Post-Contract
REPRESENTATION for CLOSING: ATTORNEY or TITLE COMPANY
In Collier County, the NABOR Contract which is most commonly used, allows the buyer to select the Title Insurance provider and the buyer will choose an attorney or title company to insure the title and facilitate the closing. As a seller, you may be able to use the same closing company provided they allow it. Some attorneys and title companies elect not to handle both buyer and seller sides of a transaction. If you elect to choose your own representation, you will need to choose an attorney as the title companies will not prepare seller documents if they are not underwriting and providing the title insurance for the real estate transaction.
In Lee County, the FAR/BAR contract is used and sellers pay for the title insurance and choose an attorney or Title Company to close with.
WHAT A REALTOR DOES BEHIND THE SCENES
HOW REALTORS ARE COMPENSATED
Sellers pay commissions to the Real Estate Brokerage who lists the property. The seller does not pay anybody else, period. Sellers also determine how to compensate any other brokerages who bring the buyer. Most real estate transactions have two brokers - listing broker and selling broker.
If there is another real estate brokerage that brings the buyer, then a co-broke occurs. The buyer's broker is paid at closing a percentage of whatever the seller agreed to compensate another brokerage from the listing contract.